Comments on: Linking In to Pay it Forward – Chapter 2 Excerpt

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Tue, 10 Feb 2009 06:16:00 +0000

[...] Linking In to Pay it Forward – Chapter 2 Excerpt | Chuck Hester [...]

By: Gordon Curtis

Gordon Curtis — Wed, 21 Jan 2009 15:00:40 +0000

Chuck,

Your advice is solid and practical. So why do so many people cluelessly violate you basic tenants? I’m amazed at the poor online social networking etiquitte exercised by business people you’d think would know better. They need your book.

Thanks for your willingness to explore how our complimentary books on the subject can support each other.

By: Cris Cohen

Cris Cohen — Wed, 14 Jan 2009 16:09:00 +0000

Good points. I especially liked your comment about being real and not just hitting people with a sales slogan.

I think often the elevator pitches and personas espoused in business books and self-help books will present you as a soulless zombie.

By: Paul Gillin

Paul Gillin — Tue, 13 Jan 2009 04:34:00 +0000

Looks good, Chuck. I know this is an excerpt, so you’re intentionally leaving out some details, but personal anecdotes would be helpful here. Accent your recommendations with stories. It’ll bring them to life!

By: Albert Maruggi

Albert Maruggi — Mon, 12 Jan 2009 00:29:00 +0000

I need to say something here about Chuck since I know him. This is the first I've seen the term personal brand associated with him. While I have know doubt of his credentials to talk about personal branding, I've always know him as Chuck. He's a good natured person that is always looking to help.

Yet, his digital presence doesn't hit me over the head with it, it was always his actions that I admired about him. I've associated him with his knowledge about LinkedIn and his unending belief in people.

OK if some people want to call that a personal brand, so be it. Plenty of reasons to read the book if you want to know the details of LinkedIn, weave your way around creative PR ideas from being part of LinkedIn, or making the most of every conference you attend.

I'm a simple guy, I watched Chuck around people and that's plenty good enough for me, he lives the Pay It Forward way. Here's some more about Chuck Hester and LinkedIn from a conversation I had with him. Marketing is not who you know, it's who knows you, and Chuck is a person that is ready to know you.